1. Write something worth reading.
Yes, I'm ADHD. It's hard to keep my attention. Sorry. But if I'm reading your post and have to stutter my way through or skim parts, I'm not sharing it. There are plenty of bloggers who can keep my attention all the way through their posts. You want to see which ones? Check my page. I share what I like.
2. Be original.
Be you. Show me YOUR voice. If you are just going to waste my time regurgitating other people's opinions or telling me what you think I want to hear, I'm not going to bother reading it, much less share. My time is valuable and extremely limited.
Don't pretend to be something you're not. That's obvious and annoying.
3. Talk to me.
I came to listen to you tell me what you want to say. Not to watch you just ramble into a void with no particular point.
4. Make it easy to read.
Use spacing. enter. pictures. proof read. spell check. use your punctuation, man! I'll admit, my punctuation is everywhere, you never know what I'm going to use where from posts to post. But, at least know the rules, what each one does, and then use it however you want to use it but damnit, USE IT to fit what you are saying! Make it part of the story, a tool in showcasing your voice. At least break up those sentences a little.
If I get a headache before I get to the end of your post, I'm going to be pissed and I probably won't be back.
5. Watch your tone.
Make sure your tone matches your message. (ableism, yes. I don't care.) If the tone makes me uncomfortable, I won't even finish the post but I will be back tomorrow to see what you have to say this time.
6. Let me know you wrote it.
I do have a limited number of people I consider to be my friends and yes, I do share some of their posts. I share other posts as well. I don't share just because people are my friends, I share because they wrote something good and let me know they did. If your posts aren't being shared, the problem is you, not me. Start looking at what you are doing and stop blaming it on the "cool kids' clique." If you are writing good stuff and it's still not being shared, look at your networking system.
Let me tell you about the accusation of "playing favorites." My husband's family tried that once when I said no to a kid I couldn't handle. Here's the situation from my point of view... You want me to take your kids, and take all of your kids equally, no matter the pressure put on me. BUT, not one single family member takes a single one of my kids for any length of time. So, you want me to do all of the work, you want to be able to tell me what I need to do and how I need to do it but you don't need to do a single thing yourself? Bullshit. I haven't heard it since from them and I won't take it from you.
7. Make it easy to share.
If I can't just click a button, I'm probably going to pass except for the rare post that's worth the extra work.
Yes, this is all about me. I am a selfish and lazy person. But... YOU are the one wanting ME to share YOUR post and I am a very selfish and lazy person. You do the work and I'll help you out. I never ask people to do something I'm not willing to do myself.
I owe you nothing. I did the work to get to where I am. When my posts are shared, I take pride in that and I let the people know that I appreciate it. When my posts are not shared, I don't look for someone to blame. Suck it up and work harder.
Do you have to like me for me to share your post? No. Do I have to like you? Well, as long as you aren't one particular blogger who shall never be named on anything linked to me... No. You just have to write good stuff and let me know you did.